Miko & Matiková
Main role
brand manager, graphic designer, social media manager, copywriter
Assignments
brand management, graphic design, SEO & PR copywriting, photography, content strategy, social media manager
Years
2020
Working with personal trainers Miko and Matíková was a challenge that significantly advanced my marketing and communication skills. For Miko, I started by revising his blog posts, performing grammar and stylistic corrections, and integrating missing SEO elements.
Together with Matíková, who was at the beginning of her trainer's career, we built her social media presence and communication strategy from the ground up.
I organized photoshoots, created graphics for special events, and eventually developed a one-scroll website in WordPress, which promoted a collaborative training offers with both trainers. This project allowed me to leverage and expand my skills in SEO & PR copywriting, content marketing, and UX/UI web design, contributing to start of their successful online presence.